360PR+ ACQUIRES NEW YORK-BASED CRC, ADDING APPAREL, BEAUTY, PERSONAL CARE EXPERTISE AND EXPANDING FOOD & BEVERAGE, HOME AND TECH WORK

NEW YORK, Feb. 8, 2022 /PRNewswire/ — Way of life company CRC has joined the 360PR+ household of businesses, with CRC’s founder, Cindy Riccio, serving an govt vice chairman and common supervisor of the CRC enterprise primarily based in in 360’s New York workplace. Riccio and her staff deliver vital experience working with mass-market and luxurious manufacturers in attire, footwear, magnificence, private care, meals & beverage, well being & wellness, house items and tech. Previous to launching CRC in 2007, Riccio served in company communications and advertising and marketing roles, as vice chairman of PR at Hanesbrands, director of communications and promoting at L’OREAL for the Matrix model, and director of communications for Horizon Media.

“Cindy has constructed a repute for excellence over the previous 15 years and brings vital experience to allow us to strategically prolong our work to adjoining classes and deepen our work for manufacturers in sectors which can be already 360 robust fits,” mentioned 360PR+ CEO Laura Tomasetti. “We had a chance to collaborate with Cindy previous to formalizing our partnership and there is a clear, pure cultural match with our two organizations and we’re excited to welcome Cindy, her staff and shoppers to 360.”

Like 360PR+, CRC’s focus over the previous 15 years has been on elevating manufacturers that allow higher dwelling. CRC shoppers have included Hanes Hosiery, Donna Karan Hosiery and DKNY Intimates, Maidenform, Kenneth Cole and Ted Baker Watches, Samsung House Equipment, Chesapeake Bay Candle Firm, Ceramedx Pure Ceramide Skincare, Jovial Pasta, Merely Protein and Deep River Snacks, amongst others.

“We’re thrilled we’re formally becoming a member of forces with 360PR+, bringing further experience and sources to CRC shoppers and persevering with as an impartial company with a longstanding repute of making revolutionary campaigns to assist shoppers obtain their targets,” commented Riccio. “I am honored to have the chance to companion with such a proficient staff. 360 seems like house already.”

CRC has been acknowledged as one of many top-20 NYC PR corporations for a number of years and Riccio is a recipient of PR Information’ Prime Ladies in PR Award. Previous to main CRC and her profession in Fortune 500s, Riccio was with Marina Maher Communications and Saatchi & Saatchi’s The Rowland Firm. She is a graduate of New York College and a member of the Public Relations Society of America, Ladies in Communications, Promoting Ladies of New York, The Style Group Worldwide and Beauty Govt Ladies.

About 360PR+
360PR+ is an award-winning, main impartial built-in communications company acknowledged for its daring, headline-making, conversation-driving campaigns for a few of the most trusted world manufacturers and revolutionary market challengers. 360PR+ shoppers embody America’s Check Kitchen, Vibrant Horizons Household Options, Hasbro, Houghton Mifflin Harcourt, illy caffe, Mass. Bay Brewing Co., Nasoya, Netflix, Nintendo of America, Pete & Gerry’s Natural Eggs, Riverbend House, The Rockport Firm, Silver Hills Bakery, Sweethearts Sweet, Trek Bicycle, United Pure Meals, Inc. and Virgin Airways, amongst others. 360PR+ is an authorized women-owned enterprise and companion in PROI Worldwide, with attain and experience in 100+ cities globally.

The 360PR+ household of businesses contains 360PR+, CRC and Three Cheers PR.

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SOURCE 360PR+

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