California Well being Insurance coverage Brokers Rename Their Skilled Affiliation

Affiliation Rebrands as California Brokers & Well being Insurance coverage Professionals (CAHIP)

SACRAMENTO, Calif., February 09, 2022–(BUSINESS WIRE)–The affiliation representing California’s skilled medical insurance brokers has modified its title to California Brokers & Well being Insurance coverage Professionals (CAHIP, pronounced CAY-hip). The affiliation, made up of greater than 1,600 members in 13 chapters, is the state’s largest group {of professional} medical insurance professionals.

The group, beforehand often called the California Affiliation of Well being Underwriters (CAHU), made the choice to rebrand after receiving suggestions from members and lawmakers that its prior title was complicated. The administration workforce of CAHIP, in addition to the group’s standing underneath a nationwide company construction, stays unchanged

“Our outdated title merely didn’t mirror our position as an advocate for each Californian to get the fitting, personalised healthcare protection for all phases in life,” mentioned Brad Davis, president of CAHIP. “The CAHIP title extra precisely displays our various membership and dedication to offering options for a person’s well being, monetary and retirement wants.”

A latest survey discovered that 70% of CAHIP’s members have been favor of a brand new title and model. Additionally they shared that the phrase “underwriter” was an antiquated time period usually related to denial of protection and didn’t absolutely characterize the number of companies supplied to shoppers. A unanimous vote by the group’s Board of Administrators just lately made the title change official.

“That is an thrilling time for our group to assist residents in communities throughout the state entry reasonably priced look after the entire particular person, by way of medical, chiropractic, imaginative and prescient, psychological well being or dental insurance coverage choices,” mentioned Davis. “We will now re-focus on our ongoing efforts to offer world-class service to our members for years to return.”

CAHIP, which was based within the late Eighties, stays underneath the Nationwide Affiliation of Well being Underwriters (NAHU) umbrella. That group represents greater than 100,000 licensed medical insurance brokers, brokers, basic brokers, consultants and profit professionals by way of greater than 200 chapters throughout America.

About California Brokers & Well being Insurance coverage Professionals (CAHIP)

The California Brokers & Well being Insurance coverage Professionals (CAHIP), previously the California Affiliation of Well being Underwriters (CAHU) is knowledgeable affiliation made up of brokers, brokers and advantages professionals who assist particular person Californians and companies with the insurance coverage panorama. With a membership as various as California itself, CAHIP is an advocate for entry to personalised healthcare and devoted to serving to its members in each stage of their lives. For added data, please go to

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Jessica Neuman
(858) 382-5157 (cellular)
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