Integrity Expands Retail Insurance coverage Presence by Partnering with The Well being Insurance coverage Place | Information

DALLAS, March 10, 2022 /PRNewswire/ — Integrity Advertising and marketing Group, LLC (“Integrity”), an omnichannel insurtech chief in life, well being and wealth options, immediately introduced it has acquired The Well being Insurance coverage Place, an unbiased advertising and marketing group (“IMO”) based mostly in Johnstown, Pennsylvania. As a part of the acquisition, Joe Fortunato, President of The Well being Insurance coverage Place, will develop into a Managing Associate in Integrity. Monetary phrases of the transaction weren’t disclosed.

Fortunato started promoting medical health insurance greater than 4 a long time in the past as a person producer earlier than creating The Well being Insurance coverage Place in 1979. Right this moment, his rising community of brokers gives life, well being in addition to annuities. As well as, Fortunato pioneered retail medical health insurance walk-in places in his area, staffed by educated professionals able to reply questions and discover options. Recognizing the complexity and fixed fluctuation of the trade, Fortunato has maintained a welcoming atmosphere throughout the facilities to assist shoppers perceive and choose the proper merchandise for his or her wants and finances.

“Although Joe has been within the insurance coverage enterprise for 40 years, The Well being Insurance coverage Place nonetheless shows the vitality of a start-up — all the group is extremely inspiring to be round,” shared Bryan W. Adams, Co-Founder and CEO of Integrity. “Integrity gives The Well being Insurance coverage Place the advantages of a big group whereas preserving the progressive spirit and dedication to service that has at all times been their hallmark. Joe and his group have discovered monumental success by serving shoppers the place and once they want it. Integrity shares this dedication to creating the insurance coverage course of extra handy and accessible for everybody, as evidenced by our highly effective know-how options. By tapping into Integrity’s end-to-end platform, The Well being Insurance coverage Place is positioned for achievement for years to come back, and we’re thrilled to welcome them to the group.”

“We acknowledged early on that we may simplify the often-overwhelming insurance coverage course of for shoppers by focusing closely on service,” defined Joe Fortunato, President of The Well being Insurance coverage Place. “Integrity is all about preserving insurance coverage streamlined and accessible by creating technology-driven options for brokers and shoppers. Their give attention to service extends past insurtech to incorporate wealth administration and advisory companies, which supply new avenues for our group to discover and extra methods to assist our shoppers. Integrity will assist us additional refine what we already do nicely and improve the service we offer within the course of. I can not watch for this subsequent period of progress for The Well being Insurance coverage Place.”

The Well being Insurance coverage Place will add its experience to Integrity’s more and more broad and numerous community of companions, a peer group of leaders who develop and enhance insurance coverage and monetary service processes. These forward-thinking corporations collaborate to supply progressive options that higher shield the life, well being and wealth of all People.

Integrity is shaping the way forward for the trade by creating insurtech programs that enhance the expertise for all stakeholders. These assets, accessible completely by means of Integrity’s proprietary platform, embrace MedicareCENTER, buyer relationship administration programs, quoting and enrollment options, and entry to a world-class promoting and advertising and marketing agency. Integrity will assist The Well being Insurance coverage Place scale and develop into extra environment friendly by centralizing enterprise administration capabilities. Its supportive infrastructure of shared companies consists of Expertise & Innovation, Folks & Tradition, finance, authorized and compliance.

Moreover, The Well being Insurance coverage Place will now provide its workers significant firm possession by means of the Integrity Worker Possession Plan.

“When deciding to accomplice with Integrity, the Worker Possession Plan was particularly thrilling to me,” continued Fortunato. “Integrity lets me proceed to run the enterprise with my group whereas motivating them by means of shared returns. There isn’t a higher solution to reward them for his or her years of loyalty, creativity and repair than together with them in our success.”

For extra details about The Well being Insurance coverage Place’s choice to accomplice with Integrity, view a video at

About Integrity Advertising and marketing Group 

Integrity, headquartered in Dallas, Texas, is an omnichannel insurtech chief of life and medical health insurance, and supplier of progressive options for wealth administration and retirement planning. By its accomplice community, Integrity helps tens of millions of People shield their life, well being and wealth with a dedication to satisfy them wherever they’re — in individual, over the telephone and on-line. Integrity’s cutting-edge know-how helps streamline the insurance coverage and monetary planning expertise for all stakeholders. As well as, Integrity develops merchandise with service companions and markets them by means of its distribution community of companies, brokerages and RIAs all through the nation. Integrity’s almost 5,500 workers work with greater than 420,000 brokers and advisors who serve over 10 million shoppers yearly. In 2021, Integrity helped carriers place greater than $7 billion in new gross sales and oversaw greater than $20 billion of belongings below administration and advisement by means of its RIA and broker-dealer platforms. For extra info, go to

About The Well being Insurance coverage Place

The Well being Insurance coverage Place is a number one unbiased advertising and marketing group (IMO) that provides handy retail walk-in facilities for medical health insurance, life insurance coverage, and annuities. The company’s insurance coverage consultants can be found to reply questions and supply choices that greatest go well with shopper wants. With a rising community of brokers masking Pennsylvania in full, The Well being Insurance coverage Place helps a whole bunch of brokers who presently serve over 23,000 insured members. The corporate stays centered on servicing two major buyer segments — unbiased brokers and the person shoppers they help. For extra info, go to

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SOURCE Integrity Advertising and marketing Group, LLC

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